Conscious Capitalism: 4 Ways to Do Well By Doing Good
By Charles Antis
Antis Roofing & Waterproofing
My business did not start out as a social enterprise or some fancy double bottom line company, but I can say that today we do as much as we can to live those values.
These great concepts weren’t popular back in 1989, when Antis Roofing & Waterproofing started.
I nonetheless had an encounter that changed my life shortly after I opened the company.
I arrived at the home of a single mother with seven children, a leaking roof, and a sight I would never forget: four mattresses with moldy bedding. I realized the family could not afford new sheets, let alone a new roof.
I was a struggling entrepreneur at the time, but managed to scrape together a way to provide a free roof for the family. The gratification of helping this family infused me with a passion for giving, and became my pursuit of conscious capitalism.
To date our most notable contribution is being the donation of every single roof installation for every Habitat for Humanity of Orange County home—half a million dollars’ worth so far. And we won’t stop there. Our sights are set on getting the entire roofing industry to give back somehow!
In the midst of a never-ending drought (for a roofing company that is the ultimate barrier), we remain committed to healthy communities and helping those who need it most. If we can do it, all small businesses can—it merely needs to become a priority. Fundamentally there is one thing to keep in mind: while your business should be built for profit, it can also be built for good.
Here are four other ways your small business can do good:
Join us as we follow our International Habitat Build Contest winner, Adrian Roberston, as she travels to Vietnam to build homes for over 40 families in the village of Phu Tho!
First Stop, Tokoyo!
Made it to Tokoyo and met up with the other Habitat volunteers...next stop Hanoi!
This spring we held a contest to send one of our stakeholders within the HOA industry to the Habitat For Humanity Global Build in Vietnam. Our winner, Adrian Robertson of Keystone Pacific Property Management, had a contest entry that touched our hearts and is now counting down the days before she leaves!
"Trip of a lifetime! we are going to have a priceless, impactful experience we will remember forever!" - Adrian Robertson
Stay tuned as we follow Adrian on her journey to help build 40 homes for families in the Tam Nong District of Vietnam with other humanitarians from around the world!
Antis Roofing & Waterproofing, one of Southern California’s most trusted names in the roofing and decking industry, is pleased to announce the appointment of new company president Karen L. Inman, whose unique experience in the engineering, construction and HOA industries will be an invaluable asset in helping lead and grow Antis to new heights.
Antis Roofing & Waterproofing is proud to be listed on the Roofing Contractor Magazine’s (UVM: 56,787; Circulation: 25,000) Top 100 Roofing Contractors list for 2016!
"Most notable about Antis is their passion for giving back in the OC community..." - Victor Rojas, Angels Broadcaster, July 31, 2016 Los Angeles Angels vs. Boston Red Sox. Thank you Los Angeles Angels for the on-field recognition of our work with Habitat for Humanity of Orange County CA, Alzheimer's Orange County, Eagle Roofing Products USA, The Roofing Industry Alliance for Progress , and OneOC at the pre-game ceremony on Sunday! We had over 80 Antis employees in attendance and we all had a blast! A big shout out to Mike Trout for the high five while Ava “stole third” and to Hector Santiago for the photo with our Antis team member, Tracy! Let's Go Halos!
"Besides having the ability to control the weather, I would want the power to cause everyone under my ray gun of influence to feel unconditionally loved and to know how awesome they are. Just imagine how connected everyone would be then.” - Charles Antis
Check out our Founder & CEO featured in the NRCA Professional Roofing Magazine!
Millennials are the driving force behind many business' efforts to make a difference. Want to know why? Charles Antis explains in this recent article on CSRwire, The Corporate Social Responsibility Newswire! http://www.csrwire.com/blog/posts/1740-shifting-winds-how-millennials-are-driving-the-movement-to-do-good
Charles Antis explains why it's always best to err on the side of generosity in this recent interview on BusinessInterviews.com! http://ow.ly/dIea301Hiyd
Can a small business also be a socially responsible business? Can one person implement conscious capitalism? Charles Antis is the founder of Antis Roofing & Waterproofing based in Orange County, California. His mission is to follow the business model of “doing well by doing good.” But how? Can a local roofer really to make a difference?
The answer is a resounding YES.
4 Ways Businesses Can Practice Conscious Capitalism...